Traditional Marketing

Traditional Marketing

The most effective campaigns harnesses the power of many forms of traditional print and online marketing.  It is the integration of both that separates DCG from other marketing companies.

DCG was established 1990 as a traditional marketing firm. For over 20 years, Digital Colour Group has provided our clients with a full compliment of traditional marketing and production services including but not limited to: concept, strategic marketing plans, design, copywriting, design, digital photography, expert retouching and photo composition, public relations, printing and more.

Concept

DCG was established 1990 as a traditional marketing firm. For over 20 years, Digital Colour Group has provided our clients with a full compliment of traditional marketing and production services including but not limited to: concept, strategic marketing plans, design, copywriting, design, digital photography, expert retouching and photo composition, public relations, printing and more.

Print Design & Page Layout

Visually stunning and effective, DCG’s concepts and designs can be seen in product catalogs, brochures, product packaging, national & local publications, trade show displays, posters, direct mailers, sales aids, sell sheets and an extended list marketing vehicles for product and services clients from New York to Los Angeles. Our clients span many industries from medical and food to fashion, toy and manufacturing.

Your files will be expertly prepared and pre-flighted to prevent issues in pre-press. We are experts in the print process. Why is that important?  What looks great on the screen may not reproduce well on paper. Great print design starts with a true understanding of the printing process.

Content Creation

In print and on the web, content is king. Compelling content that is concise, delivers your message and addresses the needs of your intended audience. Well written, content is a driving force behind your message.

Digital Photography

Striking imagery is the cornerstone of compelling design. SEE OUR GALLERY. As one of the earliest adopters of the technology, Digital Colour Group has been creating stunning digital photographic images since 1993. Our expertise is in capturing high quality images of everything from medical devices to food, cosmetics to home goods, plush toys to sporting goods, personalities to aerospace and everything in between. We shoot on location or at our studio location in New York.

DCG Designs & Produces

  • National Magazine Ads
  • Brochures
  • Catalogs
  • Flyers
  • Product Packaging
  • Posters
  • Business Cards & Business Identity
  • Postcards
  • POP Display

What are the next steps

Just give us a call at 914 262-7458 or fill in the short form to the right.  We provide a FREE marketing evaluation up front which includes online, print and other sources of media. This allows us to assess your needs properly and gives you the ability to evaluate us, who we are, how we work and what we do. Feel free to ask questions, we’re not afraid to share our knowledge.